#SAMMIE2020: Nearly 40% of streams come from vernacular content, says Ravi K Shharma
Ravi Shharma from Gaana sheds light on the audio advertising landscape in India, changing consumer …
Topic: News
#SAMMIE2020: The Impact Of ASCI Influencer Marketing Guidelines
The new guidelines by ASCI drafted in collaboration with the industry has been a subject of concern…
Facebook expands certification & courses for Community Managers
The Facebook Community Manager Certification Program that includes online courses educating people …
#SAMMIE2020: How to tap high-intent audiences through advertising?
From platform-specific strategy to going beyond video formats, experts at SAMMIE BSMB 2020-21, diss…
Testing: Twitter Shopping Features, & Private Spaces
Twitter has been developing shopping features on the platform to foray into E-Commerce, along with …
Brand Saga: When Cadbury Oreo romanced social media
How many different ways can you market a biscuit on social media? The Oreo digital advertising jour…